1 / 6
Rare Vintage Alba Coca Cola Men’s Digital Sports Watch JDM 1980s 4928-394283
► BUY DIRECT & SAVE 10% — SAME WATCH, NO MARKETPLACE FEES
► SECURE STRIPE CHECKOUT
► FREE US SHIPPING — $30 FLAT INTERNATIONAL
► FREE US SHIPPING — $30 FLAT INTERNATIONAL
MODEL:
Seiko Alba
Seiko Alba
MOVEMENT:
Quartz
Quartz
YEAR:
1980-1989
1980-1989
CASE MATERIAL:
Stainless Steel
Stainless Steel
BAND MATERIAL:
Leather
Leather
► SELLER'S DESCRIPTION
Up for sale is a rare vintage Alba × Coca-Cola men’s digital sports watch, reference 4928-394283, produced for the Japan Domestic Market (JDM) during the 1980s. This unique collaboration piece between Alba (by Seiko) and Coca-Cola is one of the most collectible promotional digital watches of its era, blending classic 1980s Japanese design with the iconic Coca-Cola branding on the dial.
The watch is in great physical condition, showing signs of use consistent with age, but remains a very well-preserved example overall. The photos best describe its physical condition.
All parts of the watch are 100% original, including the black Alba-signed strap, which is beginning to oxidize and deteriorate from age.
The watch is in full working condition, with all features and functions operating properly, except for the sound, which only works intermittently and then stops.
Key Details:
• Brand: Alba (by Seiko) × Coca-Cola collaboration
• Model: 4928-394283
• Era: 1980s
• Market: Japan Domestic Market (JDM)
• Movement: Digital quartz
• Functions: Time, day/date, alarm, stopwatch
• Case Material: Base metal
• Strap: Original Alba black strap (oxidizing from age)
• Condition: Great physical condition with signs of use; sound intermittent; photos best describe condition
• Country of Manufacture: Japan
This is a very rare collaboration watch, representing a unique piece of 1980s Japanese watch and Coca-Cola history. Highly sought after by both vintage Alba/Seiko collectors and Coca-Cola memorabilia enthusiasts alike.
Ships carefully. Feel free to message me with any questions.
ADDITIONAL SPECIFICATIONS
Bezel Color:Silver
With Papers:No
Reference Number:4928-394283
Band/Strap:Two-Piece Strap
Vintage:Yes
Case Color:Silver
Department:Men
Type:Wristwatch
Band Color:Black
Style:Casual, Sport
With Original Box/Packaging:No
Features:Alarm, Chronograph
Country of Origin:Japan
Display:Digital
► ARCHIVE FILE: ALBA — BRAND HISTORY
Alba is Seiko at its most playful: a youth-focused, largely Asian-market label whose bold ana-digi experiments, cult Spoon models, and short production runs now reward collectors of uncommon Japanese watches.
Read the full Alba story — and shop all Alba watches ►► RELATED TIMEPIECES DETECTED (4)
RECOMMENDATIONS BASED ON BRAND AND MOVEMENT ANALYSIS



